About
Our Mission
To deliver the same world-class customer communication experience that leading OEM dealership brands provide, and make it accessible, affordable and effortless for automotive businesses of every size.
Why AutoForce Digital
We are proudly leaner than many competitors, and that is by design. It keeps us agile: we iterate quickly, adapt to your real-world needs and move when the industry does. What sets us apart is our focus on you. We partner closely with every dealership so our tools deliver higher satisfaction, better retention and sustainable growth.
​Who We Are
​Built by people who know Australian dealerships
Co-founded by Gary Stephenson and Ro Edge, AutoForce brings deep expertise in mobile apps and the Australian and New Zealand automotive industry. We help dealerships and workshops save time on routine tasks, build trust through transparency, uncover new revenue and win repeat business at a fraction of traditional marketing costs.
Save time on routine tasks
Video updates, SMS and payment links replace phone tag at the service desk.
Build trust through transparency
Customers see the work on video and approve it with confidence.
Uncover new revenue
Clear video and easy approvals lift additional parts and labour sales.
Spend less on marketing
Happy customers leave reviews and refer friends, so new business costs less to win.
Keep customers for life
Better communication brings customers back for every service, not just the first.